Friday, December 28, 2012

Package also Need to be Her Liking in Female Consumption Age

With the coming of the female consumption age, it is very serious test for package which mainly focus on the function and the quality for a long time, how to close to the demand of female from the service concept, detail design, appearance, color, packaging industry require thinking more, at the same time guarantee the quality of packaging products, perfect function

First, health, environmental protection, green packaging advocation will be more in interest of the choices of female. In the Family, women play multiple roles as mother, daughter, wife, and these roles will serve the family, concern about the health of the household staff. Therefore, when purchasing packaging products, female consumer will pay more attention to the concept of environmental health

Second, it is more individualization for female. The women's emotional needs can induce a variety of impulsive buying, such as a personalized yearbook packaging, holiday gift package, attractive packaging. "Warm", "cute", "sweet", "miss" emotional vocabulary, not only directly affect the female consumer, will also induce male by the female consumer.

Packaging services also need to be more detailed, intimate and consider the characteristics of the women in the design of the packaging, the color expression will be more flexible and vivid; during the purchase process, more caring and thoughtful; after purchase of packaging, provide free delivery. Consider a little more, it may detain a loyal customer. 
The article is come from:http/pannel.aluminum-machine.com/packaging-bags/package-also-need-to-be-her-liking-in-female-consumption-age.htm

No comments:

Post a Comment