Abroad Development of Display Stands

Display stand (display rack) - As a marketing tool, evolved with the terminal POP advertising. It has the advantages of green, convenient transport and rapid assembly, and placed in the sales places, it can play the role of displaying goods, conveying information and promoting the sales. The display racks first become popular in Europe in the early use, the exquisite pattern and prominent product display racks (display rack, display stand) in foreign country is already very common, they are widely used in food and beverage, daily use, home appliances, home building materials, wine, and other industries. Many packaging companies in Europe and the United States also believe that they can enhance the technological level of enterprises and enterprise sales capabilities by making pop display stands. In Europe and the United States, display rack is a very high-value-added products, there are many users and manufacturers use then.

Development of Display Stand in China

Though the show shelf (exhibition stands, display racks) are widely used in Europe and the United States, but it is still in its infancy in China. The China mainland firstly started the display shelf (display rack, display stand) in about the year 2000, and then in the more developed packaging province, such as Guangdong region, there are only three paper products companies designed and produce the pop display design. In recent years, it gets rapid development, mainly in Beijing / Shanghai / Guangdong; there is an increasingly wide range of applications. The diverse display racks are corresponding to a variety of goods. Now some brand customers have used display shelves as a conventional promotional item in the application of the system, regardless of the new product launch or holiday promotions, and they have achieved good results. And it is good and helpful for enhancing the image of the brand in stores and creating a festive atmosphere, increasing sales..

Function and Characteristics of Display Stand

According to the characteristics of display stands, design the matching promotional boutique display rack design, and couple with innovative LOGO signs, so that the product is prominently displayed in the public, so as to increase the role of advertising products. Boutique display stand can demonstrate the full range of product characteristics; with rich accessories, and each component can be recorded live installation, a variety of colors, designed by professional superb designers. Quality display facilities eclipsed. Boutique display characteristics are: beautiful appearance, solid structure, free assembly, disassembly fast and easy to transport. The beautiful appearance, elegant style and good decorative effect make the boutique display show an extraordinary charm of products.

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